Conventions identified in secondary research

After researching into film magazines especially horror issues I have picked up on many different conventions, which are typical on many magazines. These draw in target audiences, which promote new films in a particular genre. The conventions
(which can be seen within the two similar products below) are:

• ·      Rule of thirds
• ·      Other films information e.g. ‘upcoming comedy’
• ·      Gothic colours- reds, blacks, whites or other dark colours
• ·      Masthead
• ·      Cover lines
• ·      Main image- fitting in with gothic genre, emphasised or dominating the magazine, shadowed or with typical gothic conventions e.g. blood
• ·      Anchor text
• ·      Main title
• ·      Skyline/ Strapline
• ·      Barcode and price
• ·      Additional sources- websites

Below are two film magazines following the gothic genre: